Background

Despite their crucial role in the healthcare supply chain, wholesale pharmaceutical distributors face several challenges in their operations. One significant challenge is ensuring the integrity and authenticity of pharmaceutical products throughout the distribution process. Counterfeit medications pose a serious threat to public health, and distributors must implement robust quality control measures to detect and prevent the infiltration of counterfeit drugs into the supply chain. This necessitates investments in technology, such as track-and-trace systems and serialization, to trace the movement of products and verify their authenticity at each stage of distribution.